About

  • I grew up in Cleveland, Ohio and moved to Columbus in 2001; proving that I have nothing to do with the Cleveland Browns curse.

  • I have three kids and all of them have names with a literary and a bird reference.

  • I’ve worked agency-side for nearly 20 years and been in a creative director role for half of them.

  • I’ve worked on music, healthcare, automotive, fast food, B2B and education accounts with heavy experience in destination/tourism marketing and branding.

  • I believe that work culture and team relationships are critical to facilitating great work.

  • I believe integrated marketing across traditional, digital, automated marketing, PR and media buying is table stakes and the best brands are pulling all of those levers in concert.

  • I believe that humans are born creative and self-expressions and ideation are suppressed by culture through a narrow view of what creativity “looks like”. I love to see creativity unlocked in people who think they aren’t creative.

  • I believe marketing creative needs method, intention and heavy pressure-testing from many points of view to reveal a great idea.

  • I believe good is the enemy of great.

  • I think your first idea is often your best or your worst. It takes getting through all the ideas in the middle to figure out which one that is.

  • I know you have to love, empathize and invest in people if you’re going to connect with them. There are no shortcuts. Especially for brands.

  • I know you need fire in your belly to do something extraordinary. There’s no amount of advice and coaching to get someone to that stirring feeling of wanting to vigorously create something that blows walls over. An idea that hits like a fist into a punching bag or an epic, double rainbow. You either strive to recapture that feeling or you’ve never felt it at all. It lets you know you’re in the right place.

  • I’m thankful for the amazing community of people and experiences I’ve had along the way and I’m excited for what’s next.

Putting method
to the mystical