Colfax (Circor):
Interactive Vessel Calculator

This touchscreen, trade show experience was designed to demonstrate the savings in industrial shipping using their intelligent, sea water temperature controller. In this case I both designed and animated the experience. This is a very technical system that needed boiled down into a fun and attractive experience to explain the net benefit. The experience turned out great and it felt great working on a product designed to make a positive impact on our carbon footprint.

The results were so favorable that the client took the application intended for trade show use only and asked us to develop it for the web where all of their potential customers could benefit from seeing the savings in action. Not only were we using the digital channel in new and exciting ways for the industry, but our basic calculator visualization has now been copied by competitors.